{"id":18035,"date":"2021-02-17T13:07:31","date_gmt":"2021-02-17T16:07:31","guid":{"rendered":"https:\/\/www.inthemine.com.br\/site\/?p=18035"},"modified":"2021-02-17T13:07:31","modified_gmt":"2021-02-17T16:07:31","slug":"mineracao-rio-do-norte-lanca-novo-site","status":"publish","type":"post","link":"https:\/\/www.inthemine.com.br\/site\/mineracao-rio-do-norte-lanca-novo-site\/","title":{"rendered":"MINERA\u00c7\u00c3O RIO DO NORTE LAN\u00c7A NOVO SITE"},"content":{"rendered":"<p>Com design moderno, navega\u00e7\u00e3o mais intuitiva e abordagem de conte\u00fados mais interessante, a Minera\u00e7\u00e3o Rio do Norte (MRN) lan\u00e7a seu novo site, que se mant\u00e9m no mesmo endere\u00e7o (<a href=\"http:\/\/www.mrn.com.br\">www.mrn.com.br<\/a>), mas chega com proposta totalmente renovada.<\/p>\n<p>Maior produtora de bauxita do Brasil, com opera\u00e7\u00f5es no distrito de Porto Trombetas, Oriximin\u00e1 (PA), a MRN investe cada vez mais na transpar\u00eancia em sua comunica\u00e7\u00e3o institucional. Com navega\u00e7\u00e3o \u00e1gil e intuitiva, o novo site traz uma arquitetura da informa\u00e7\u00e3o que organiza os conte\u00fados de maneira a facilitar ao visitante encontrar o que procura.<\/p>\n<p>O menu principal \u00e9 o grande guia, com cinco macro se\u00e7\u00f5es que d\u00e3o uma vis\u00e3o geral sobre a empresa e suas \u00e1reas de atua\u00e7\u00e3o: Quem somos; O que fazemos; Sustentabilidade; Not\u00edcias; e Pessoas e Carreiras. Ao visitar cada uma delas, o visitante faz uma imers\u00e3o profunda no universo da empresa.<\/p>\n<h2>Momento de transforma\u00e7\u00e3o digital<\/h2>\n<p>\u201cO lan\u00e7amento do novo site faz parte do momento de transforma\u00e7\u00e3o digital que estamos promovendo na Comunica\u00e7\u00e3o da MRN em 2021, que inclui o uso de outras plataformas tecnol\u00f3gicas para tornar ainda mais transparentes, \u00e1geis e interativos nossos canais de comunica\u00e7\u00e3o externos e internos\u201d, afirma Karen Gatti, gerente de Comunica\u00e7\u00e3o da MRN.<\/p>\n<p>Dentre as novidades de conte\u00fado, destaque para as se\u00e7\u00f5es sobre Diversidade &amp; Inclus\u00e3o e as iniciativas da MRN para tornar seu ambiente de trabalho cada dia mais plural; uma vis\u00e3o mais abrangente do compromisso socioambiental da empresa e seus muitos projetos com as comunidades vizinhas; informa\u00e7\u00f5es sobre a bauxita, seu processo de beneficiamento e como a atividade mineral gera retornos positivos \u00e0 regi\u00e3o; al\u00e9m de apresentar aos interessados em trabalhar na MRN os detalhes da opera\u00e7\u00e3o, o compromisso com a seguran\u00e7a e inova\u00e7\u00e3o, a cultura da empresa e os benef\u00edcios de viver no distrito de Porto Trombetas.<\/p>\n<h2>Protagonismo dos empregados e parceiros<\/h2>\n<p>\u201cO site \u00e9 nosso canal de comunica\u00e7\u00e3o mais completo sobre a MRN. Destacamos a renova\u00e7\u00e3o e inclus\u00e3o dessas se\u00e7\u00f5es porque s\u00e3o quest\u00f5es priorit\u00e1rias, que mostram o protagonismo dos empregados e dos parceiros, como comunidades e fornecedores, que contribuem para o desenvolvimento sustent\u00e1vel da MRN\u201d, destaca a gerente de Comunica\u00e7\u00e3o.<\/p>\n<p>O novo site ainda concentra informa\u00e7\u00f5es mais \u201cquentes\u201d sobre a MRN, seja por meio da integra\u00e7\u00e3o com suas principais redes sociais, ou pela se\u00e7\u00e3o Not\u00edcias, que traz as \u00faltimas novidades e tamb\u00e9m hospeda press releases e outros conte\u00fados. O que certamente vai facilitar a pesquisa de jornalistas que buscam informa\u00e7\u00f5es atualizadas sobre a empresa.<\/p>\n<p>\u201cA moderniza\u00e7\u00e3o desse canal de comunica\u00e7\u00e3o refor\u00e7a o nosso compromisso de manter fortalecido e \u00e1gil o relacionamento com os profissionais de imprensa, que s\u00e3o parceiros fundamentais na divulga\u00e7\u00e3o das iniciativas da MRN\u201d, conclui Gatti.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Investindo em transpar\u00eancia, conte\u00fado atrativo e navega\u00e7\u00e3o mais simples, o canal traz novas se\u00e7\u00f5es, narrativa fluida e muitas 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